Cheap adjustable beds on the internet are exactly what they say except they don’t mention cheap quality. It is possible for an manufacturer to cut out the wholesaler to reduce the price. Retailers are not in the same position, and I won’t say “fortunate position”. Adjustable bed manufacturers supply retailers and work on very small profit margins only to be told that they will not buy from them if the manufacturer sells direct to the public. The reason is simple, after adding the retail profit margin and accounting for the colossal overheads of a retail shop, there is no way that a retailer can afford to compete with the adjustable bed manufacturer.
So how does a retailer reduce their selling price? Simple, reduce the buying price of the adjustable bed mattress and base. The manufacturer is already supplying at a low profit margin in order to compete, so to reduce the price he must reduce the quality. Something has to give, you can’t get something for nothing. (more…)